ValuQ uses cookies and similar tracking technologies to provide, secure, and improve our Platform. This Cookie Policy explains what cookies are, how we use them, and how to control them.
By using ValuQ, you consent to our use of cookies as described in this policy.
1. What are cookies?
Cookies are small text files stored on your device (computer, tablet, mobile phone) when you visit a website. They help websites recognize you on your next visit and can remember your preferences.
Cookies are harmless and cannot execute code, but they do allow websites to collect information about your browsing behavior. This is why websites are required by law to disclose them.
2. Types of cookies we use
Essential cookies
These cookies are necessary to provide the Platform and enable core functionality.
session_id
Keeps you logged in while using the Platform
csrf_token
Prevents cross-site forgery attacks
preferences
Remembers your display preferences (language, theme, etc.)
auth
Maintains your authentication status
Essential cookies cannot be disabled. Without them, the Platform will not function.
Analytics cookies
We use analytics to understand how you use ValuQ and improve it. Currently, we use:
Google Analytics
Tracks page views, user behavior, and engagement metrics
_ga, _gid
Google Analytics identifiers
You can opt out of analytics cookies below.
Preference cookies
These cookies remember your choices to provide a more personalized experience.
theme_preference
Remembers if you prefer dark or light mode (when we add this)
marketing_consent
Remembers if you agreed to marketing emails
3. How we use cookies
- ✓
Authentication
To keep you logged in and protect your account
- ✓
Security
To prevent fraud, attacks, and unauthorized access
- ✓
Personalization
To remember your preferences and provide a better experience
- ✓
Analytics
To understand how you use ValuQ and identify improvements
- ✓
Performance
To measure site speed and diagnose technical issues
4. Third-party cookies
Some cookies come from third-party services we partner with:
These providers have their own privacy policies. We are not responsible for their practices, only our use of their services.
5. How to manage cookies
Browser settings
You can control cookies through your browser settings. Most browsers allow you to:
- •View all cookies stored on your device
- •Delete specific cookies or all cookies
- •Block cookies from specific domains
- •Enable "Do Not Track" requests
Here are guides for popular browsers:
Important: Disabling essential cookies may prevent ValuQ from functioning properly. We recommend allowing at least essential and preference cookies.
Opt out of analytics
You can opt out of Google Analytics using the Google Analytics Opt-out Browser Add-on.
You can also set the "Do Not Track" header in your browser, and we will respect that signal.
6. Cookie consent
When you first visit ValuQ, you see a cookie banner. Your choices are:
Accept All
We use essential, analytics, and preference cookies.
Accept Essential Only
We only use cookies required for the Platform to function. No analytics or tracking.
Customize
You can choose which types of cookies to allow.
You can change your cookie preferences anytime via the cookie settings in the footer.
7. Cookie retention
Cookies have different lifespans:
- Session cookies:
Deleted when you close your browser
- Persistent cookies:
Remain on your device until they expire (typically 6-12 months)
- Analytics cookies:
Typically expire after 2 years
You can delete cookies anytime through your browser settings or clear your browsing data.
8. Updates to this policy
We may update this Cookie Policy at any time. Material changes will be communicated by email or prominent notice on our site. Your continued use of ValuQ constitutes acceptance of updates.
9. UK ICO compliance
ValuQ complies with the UK Information Commissioner's Office (ICO) guidelines on cookies:
- ✓We obtain consent before placing non-essential cookies
- ✓We provide clear information about cookie use
- ✓We allow users to manage cookie preferences
- ✓We keep detailed cookie records
If you have concerns about our cookie use, you can lodge a complaint with the ICO at ico.org.uk.
10. Questions?
If you have questions about how we use cookies, contact us at:
Email: privacy@valuq.co.uk
Address: ValuQ Ltd, England & Wales
Last updated March 2026.
See our Privacy Policy for information on how we handle personal data.